Hostess' Intellectual Property Portfolio worth $135 Million
After a 10 year financial decline, the maker of Twinkies,
Wonderbread, Ho Hos, Ding Dongs, and host
of other goodies (pun intended) filed for bankruptcy and closed shop. But after
being in business since we all can remember, just how much is Hostess’
intellectual property (IP) value?
Well, in a February bankruptcy filing, Hostess valued its IP
portfolio such as patents and trademarks, at $134.5 million. Also, the court
gave Hostess permission to pay 19 top-level executives as much as $1.75 million
bonuses as long as they meet certain benchmarks in managing the liquidation.
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