According to Carol Leebove, Wanda Santa and Denise Santiago, the lip wear fades after only a few hours even though "Maybelline leads consumers to believe that the lip wear stays vibrant and shiny, yet transparent and won't fade and has super staying power."
There will be more to come from this recent legal dispute but for now I want to get your opinion on this matter. Both products sell for about $9. So would you sue a cosmetic company if you did not get the advertised result from your purchased lip wear? Just some thoughts to consider... litigation can be costly however, there are other alternatives that one may take in lieu of litigation. For example, returning products and contacting the business entity and giving them some polite and honest consumer feedback :) would be good alternatives.